Tesco have a two-tier pricing policy in their
supermarkets. There is one price for Tesco club card holders and another price
for non-club card holders. When you pay at a checkout at Tesco, if you can find
one that is staffed and available, you will always be asked if you're a Tesco
club card holder.
You will notice how much more exorbitantly
expensive goods are in Tesco and this is because you're subsiding the cheaper
goods of club card holders. I can't believe that the competition and marketing
authorities in Britain allow Tesco to get away with this. It really is much
cheaper to shop elsewhere where you're not subsiding the food of loyalty cards
holders. Many older people don't like using self-service tills and don't use
smart phones, so they get ripped off by supermarkets like Tesco.
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